ResNet World - SEO meets ORM @ TripAdvisor
Did you know that you shouldn't only use TripAdvisor for
Online Reputation Management 'ORM' ?
Besides being one of the Most Important resources for the new Google Hotel Finder, it's also important to know that you can enhance your
Search Engine Optimization 'SEO' performance when you reply to guest reviews on TripAdvisor.
Here's some tips from TripAdvisor Experts:
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Optimizing Your Website For Searches |
| Write For People, Not Computers |
Make content clear, concise and compelling. Add keywords naturally. |
| Search the Way Users Search |
Choose specific, targeted phrases to help travelers find you. |
| Be Smart About Keywords |
Learn about page titles and meta tags/descriptions – and put them to work for your business. |
| Remember Social Media |
Be sure to optimize your Facebook, Twitter and other accounts, and always include links to your site. |
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Source : TripAdvisor for Business